FOMO stands for “fear of missing out.” You probably know the feeling… especially if you’re a millennial. According to a new study by Eventbrite, 69 percent of millennials experience FOMO when they can’t attend something their friends and peers are. “For millennials, FOMO is not just a cultural phenomenon, it’s an epidemic.”
This being said, millennials want to be at the best hot spot with the most fun, but there’s no way to ensure how to be at the right place at the right time. With SHOULD I GO, the app provides real time user generated ratings with crowd reviews so users can make informed decisions on where they want to go.
Should I Go let’s you market directly to people within a certain distance of the business using their GPS tags. Post pictures, videos, and ratings on social media through the app and be rewarded with higher ranks to unlock promos. Restaurants, bars, and clubs can target active nearby patrons with push notification promos for drink and food specials. These notifications offer users exclusive deals to follow the best promo specials for the night– a competitive game for users to gain rank at each establishment while increasing revenue for the establishment itself. A symbiotic relationship organically benefiting from each other.
Get directions, call an Uber, and be swayed to switch locations for the best offers at competing bars.